{"id":116275,"date":"2024-11-22T21:33:07","date_gmt":"2024-11-22T20:33:07","guid":{"rendered":"https:\/\/www.packaging.si\/?p=116275"},"modified":"2024-11-22T21:33:07","modified_gmt":"2024-11-22T20:33:07","slug":"the-story-of-how-our-logo-was-created-from-a-handprint-to-a-symbol-of-innovation","status":"publish","type":"post","link":"https:\/\/www.packaging.si\/pl\/the-story-of-how-our-logo-was-created-from-a-handprint-to-a-symbol-of-innovation\/","title":{"rendered":"The Story of How Our Logo Was Created: From a Handprint to a Symbol of Innovation"},"content":{"rendered":"<p>Back in 2010, our CEO was asked by a graphic designer about the kind of logo he envisioned for the company. It was a pivotal moment, as the logo would represent the heart and soul of our brand. Despite much thought and deliberation, inspiration didn\u2019t strike immediately. Then, in a spontaneous moment of creativity, the CEO pressed his right hand onto a photocopy machine, creating a scanned imprint of his hand. He sent this scan to the designer with the simple instruction: \u201cUse this as a starting point.\u201d<\/p>\n<p>The designer, inspired by the unique and personal gesture, took this scan and worked their magic. The result was a logo that perfectly encapsulated the personal touch and innovative spirit of our brand. It\u2019s not just a design; it\u2019s a symbol of how creativity can emerge from the simplest of ideas.<\/p>\n<h2>The Colors of the Logo<\/h2>\n<p>The colors of our logo were chosen with great care to reflect our brand values:<\/p>\n<ul>\n<li><strong>White:<\/strong> Representing clarity and openness, it serves as the perfect backdrop to let the other elements shine.<\/li>\n<li><strong>Dark Gray (#231F20):<\/strong> A sophisticated and professional tone that adds depth and balance.<\/li>\n<li><strong>Light Cyan (#01A8CC):<\/strong> Vibrant and energetic, symbolizing innovation and a forward-looking approach.<\/li>\n<li><strong>Medium Cyan (#00A5CA):<\/strong> Emphasizing trust and reliability, critical to our company ethos.<\/li>\n<li><strong>Bright Cyan (#00A6CB):<\/strong> A modern and dynamic accent that keeps the design fresh and engaging.<\/li>\n<\/ul>\n<p>Each element of our logo tells a story, and together they form a visual identity that has stood the test of time. It\u2019s a reminder of our beginnings and a symbol of the creative thinking that drives us forward every day.<\/p>","protected":false},"excerpt":{"rendered":"<p>Back in 2010, our CEO was asked by a graphic designer about the kind of logo he envisioned for the company. It was a pivotal moment, as the logo would represent the heart and soul of our brand. Despite much thought and deliberation, inspiration didn\u2019t strike immediately. Then, in a spontaneous moment of creativity, the&#8230;<\/p>","protected":false},"author":1,"featured_media":116276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[550],"tags":[],"class_list":["post-116275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-updates"],"_links":{"self":[{"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/posts\/116275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/comments?post=116275"}],"version-history":[{"count":0,"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/posts\/116275\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/media\/116276"}],"wp:attachment":[{"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/media?parent=116275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/categories?post=116275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packaging.si\/pl\/wp-json\/wp\/v2\/tags?post=116275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}